We are currently in a pivotal point in our world's history - the choices we make today will impact future generations. We need to change our consumptive habits, adjust our resource dependencies and create more sustainable social, economic and political models. To do this, we will need the network, which represents the only tool available right now that has been able to permeate all parts of the globe to create opportunities for improvement and action.
It will take everyone - so we all must understand it and then figure out how to use it to best shape the changes we want to see. This is one reason I set out to write <a href="http://oreilly.com/catalog/9780596157043/">TheSustainable Network</a> - to try to create some awareness of the role the network plays in our lives, businesses and governments - in hopes that with understanding we can collectively innovate and better leverage this amazing connective tool to really affect change.
While long-term, transformative solutions involve the collective whole, meaningful progress often starts with a lot of little changes at an individual level. So in answer to the question I often get asked, "What can I, as an individual, do right now to better leverage the network and be more sustainable," I have these 10 suggestions:
Of course these represent only a small sampling of the things that we can each do. Then there are the broader industry (<a href="http://www.mckinsey.com/clientservice/ccsi/pathways_low_carbon_economy.asp">McKinsey</a> has a report that names no less than 200 opportunities for industries to use the network to reduce their impact), country and <a href="http://www.eenews.net/special_reports/copenhagen/">international</a> efforts that will leverage information communications technology in their initiatives to achieve sustainability goals. The fact is we are just at the beginning of using the network to it's full advantage - the potential lists of what's possible are only just starting to be written.
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